Remember playing with LEGO® blocks?
What if it was that easy to build campaigns that boost your app's customer retention?
Try it out for yourself!
New Year brings new members, but most stop after the 30-day free trial period. Let’s see how Snapyr can help those resolutions stick!
Jen wants to kick off her campaign on Mar 14 and target users that haven’t subscribed after 30 days. She starts by using the WHEN block to trigger the campaign on Mar 14.
To do this, she drags the FOR block within the WHEN block and selects an audience she previously created — “30-day old non-subscribers”.
We’ll show you later how she built this audience.
Jen wants to send an email she previously designed in Snapyr called “New Year’s Resolutions”. She specifies her preferred email channel to deliver this email.
We’ll send this campaign creative directly to your actual email address so you can see your results!
After your email is entered, press ‘Test Campaign’ and check your inbox (or maybe your spam).
Be sure to check the email for more ways to use Snapyr.
The unlimited power of Snapyr blocks
Intuitive drag-and-drop approach to building powerful campaigns.
Jen runs marketing for a popular yoga app — The Humble Yogi. She wants to send an offer to members who joined 30 days ago, but haven't yet subscribed to the premium plan. She wants to send different push notifications for men, women and non-binary members.
Jen creates the rules of her campaign using Snapyr Blocks. First, she places a WHEN block under the START block and configures it to run every day at 9a starting on Oct 1, 2021.
Jen wants to target users who joined 30 days ago but haven't yet subscribed. To do this, she places the FOR block within the WHEN block and selects an audience she previously created - "30-day old non-subscribers".
Since Jen wants to send a separate push notification for men, women and non-binary, she uses the IF block to check each user's gender.
As a last step, Jen puts a PUBLISH block inside each branch of the IF block to send out the appropriate creative.
That's it! She hits RUN and her campaign is live. Easy peasy.
Target audiences with precision
Dynamic audiences stay up-to-date in real time as your customer’s data changes. create audiences based on any adhoc combination of customer traits or historical events
Let's take a quick look at how easily Jen builds an audience of members who:
- Registered 30-days ago, and
- Are not subscribers
First, Jen drags the "All of the following are true" block on the audience builder canvas.
Next, Jen places the EVENT block within the ALL block. She configures the EVENT block to find users who have a REGISTERED event that is 30 days ago.
Notice that as she does this, she sees the number of users in her database that match this criteria: 3,562.
Next, she places the TRAIT block under the ALL block. She configures this to specify users who have a trait of "Subscribed" that is equal to FALSE, which will include users who have not yet subscribed.
That's it!
Notice that she sees that a total of 1,832 users meet the criteria of this audience. She can now save this audience and use it in campaigns. The audience updates in real-time.
Splinterlands, the biggest blockchain game in the world, relies on Snapyr for their player retention needs
“Snapyr empowered our community management team to quickly build and experiment with different ideas to keep our players engaged. It was a big win for our development team as we could stay focused on game development. The initial integration was also quite easy. Snapyr’s Javascript SDK worked very well and was quick to integrate.”
Matt Rosen,
Co-founder and CTO of Splinterlands
Craft stunning creatives for mobile push, email, and SMS
Dynamic audiences stay up-to-date in real time as your customer’s data changes. create audiences based on any adhoc combination of customer traits or historical events
Real-time analytics help you optimize your campaigns
See real-time customer engagement stats as your campaign touches your customers.
Straight-forward setup
Send your customer and event data to Snapyr via our Rest API or use our SDKs for iOS, Android, Unity and web.
